Magg’s Rags x Urban Outfitters
Launched in April 2024, this collaboration with Urban Outfitters centered on confronting waste within the fast fashion industry through reuse and transformation. Using discarded Urban Outfitters scrap materials paired with vintage garments, Magg’s Rags created a 70-piece collection of completely one-of-a-kind designs. The launch was supported by a fully art-directed social media campaign featuring 8 models dressed in fully up-cycled outfits.
Magg’s Rags x Free People
This limited-edition collaboration with Free People reimagined deadstock leather jackets through the Magg’s Rags lens. Using reclaimed materials and miscellaneous fabric scraps, each jacket was transformed by hand into a one-of-a-kind piece. The 50 piece drop featured fully reimagined 360° designs, with sewn elements on every side — including playing cards, varsity stripes, and "lucky" text across the back —the collection sold out in a few short hours.
Magg’s Rags x Bag Balm
This collaboration with Bag Balm featured a one-of-a-kind giveaway centered around a hand-stitched Magg’s Rags sweatshirt. In addition to the garment, Maggie designed a custom merch logo for Bag Balm, showcasing her illustration and graphic design practice. The project highlights Magg’s Rags’ ability to extend beyond apparel into brand visuals, drawing, and logo design — a creative approach Maggie is excited to continue exploring with other companies and businesses.
Magg’s Rags x Dickies
Created as part of Dickies’Blank Canvas campaign, this collaboration explored Dickies garments as a foundation for creative rework. Through custom textile work and sewn appliqué, Magg’s Rags highlighted the brand’s versatility as a true design blank canvas. The project was produced exclusively as a social media feature.
Magg’s Rags x Penn State
Maggie McLaughlin served as an Entrepreneur-in-Residence at her alma mater Penn State University, where she led lectures on building a creative brand and navigating entrepreneurship as a young female artist. In addition to public speaking engagements, she hosted hands-on workshops teaching students sewing, upcycling, and garment repair techniques.
Magg’s Rags x Haricot Vert
Maggie hosted a hands-on Magg’s Rags workshop at Haricot Vert’s Brooklyn location in NYC, inviting customers to create their own one-of-a-kind pieces using Magg’s Rags techniques coupled with Haricot Vert's signature picto-charms. Held in the shop’s Craft Nook, the workshop centered on making, customization, and creative play.
